The Greatest Gift Of Life - 998 Words

Throughout my life, many people try to figure out who I really am; when I didn’t even know who I was. There is one person who knows who I really am and that is my best friend, Danny. Friendship is a special love. As we all know finding a true friend is always hard. So when one is found, it is important to hang on tight. The greatest gift of life is friendship, and I have received it. I will be remembered for being confident, strong, and a girl that had all the answers. No one had fully ever understood me or my actions, I was constantly on the move, keeping myself busy with any task or activity I could get my hands on, and I never told anyone the entire truth to why that was. My appearance to always seeming like I was confident,strong, and having all the answers to any questions could be imputed to one prevailing time period, but was separated into hundreds of different memories of my past, each with their cause and effect. However, it started with one substantial hit, afflicti ng me in my teenage years. I have the best friend that anyone could wish for; Danny, a lovely human being whom I’ve devoted being with and caring for. With my best friend by my side, I am a truly happy teenager with the entire world at my fingertips. I am an intelligent and quite cute, with my black curls and big dark brown eyes. This deceived a lot of people, I was a well-behaved child. I would share just enough about myself that no other questions were asked. I was able to maintain my school life andShow MoreRelatedAdoption Is The Greatest Gift Of Life984 Words   |  4 PagesAdoption not Abortion Life is giving to one to one to live freely. Parents are the greatest gift to life. Nevertheless, society questions, do adopted children feel the same? Being adopted is not easy or fun it’s full of chances to take saying because one never knows what’s to come. Adoption helps mothers who cannot have children, for mothers who cannot take care of their child, and for the child to be in a better environment than what he or she was in. Adoption comes with many aspects; gays tryingRead MoreThe Greatest Gift Of Life Is Friendship1382 Words   |  6 Pages Throughout my life, many people try to figure out who I really am, when I didn’t even know who I was. There is one person who knows who I really am and that is my best friend, Danny. Friendship is a special love. As we all know finding a true friend is always hard. So when one is found, it is important to hang on tight. The greatest gift of life is friendship, and I have received it. I will be remembered for being confident, strong, and a girl that had all the answers. No one had fully ever understoodRead MoreMy Perfect Life Essay763 Words   |  4 PagesMany people think having a perfect life is having a lot of money, doing whatever you want, and having everything you ever wanted. But in my mind, that isn’t the perfect life. The perfect life to me is living life to the fullest creating memories you won’t forget and creating friendships that last forever. Many people think that when something bad happens in life it is the devil trying to get to you, but you hav e to use that to motivate yourself to be the greatest you can be. Now here are some of myRead MoreWaiting Before Waiting By Merriam Webster Essay1595 Words   |  7 Pagestime or object one is waiting on, the process beings all again. Nail biting worrying waiting, waiting to see if we got the big promotion or if we passed the test that one chose to just wing. Waiting can be an enjoyable game, it can help see where life takes one but on the other hand waiting can be neve racking horrible game. We wait on the abundant aroma of the plentifully Thanksgiving meal that is received each November of juicy turkey and cloud like potato soufflà ©. Once Thanksgiving passes oneRead MoreReflection Paper1562 Words   |  7 Pageschose are spiritual gifts and love. When you start to think about it, these two things go together. If a person uses their spiritual gifts for the right reasons they will be doing it out of love for God. A lot of people these days do not use their spiritual gifts to ed ify God or to show the love of God to others. They are only looking for the praise of others to build their own self-worth. II. Part One: Spiritual Gifts a. Theological Definition A spiritual gift is a divine gift bestowed upon aRead MoreEssay about Analysis of OHenrys Short Story, The Gift of the Magi891 Words   |  4 PagesO’Henry’s â€Å"The Gift of the Magi† O. Henry’s short story â€Å"The Gift of the Magi,† is about a couple who most unwisely sacrificed for each other the greatest treasures of their house. The story takes place on Christmas Eve in a furnished apartment at eight dollars a week. I feel that the narrator mocks Jim and Della for being poor. â€Å"It did not beggar description, but it certainly had that word on the lookout for the mendicancy squad.† (O. Henry 165). Della and Jim’s income shrunk from thirty dollarsRead MoreIt Is A Simple Law Of Attraction1702 Words   |  7 Pagesthose around us feel good.† Those words are not just words they greatest piece of advice that anyone has ever gave to me. They weren’t words given to me by just anyone, but my mom. She gave me this advice when I was going through some hard times in my life where I felt like everything was just going wrong. But she whipped me right out of that slump and said hey you get back what you put in. My mom has always been this person in my life who just seems to know what to say at the right time. She isRead MoreThe Gifts That I Have Been Granted Can Benefit the World: A Personal Statement811 Words   |  3 PagesGifts According to Bronson, each person has a unique story. Each life story is not about failures or achievements, but about what each of us has learned and what each person has contributed to the larger world around them. Although I have made some errors in my life, as have most people, I can honestly state that I have tried to do the best thing in all circumstances and through my mistakes I have learned what it takes to be a decent and caring human being. The gifts that I can offer to the worldRead MoreMy Strengths And Weaknesses Of My Life762 Words   |  4 PagesBased on the assessments that I completed, I found that I had strengths that were new and weaknesses that I did not know existed in my life. I found spiritual gifts that I did not lie within me. Understanding these assessments will take time and guidance from the Holy Spirit. Seeing the aspect of this assessment, mad me reflect on past pains and rewards. Swenson says, â€Å"Margin was an unrecognized possession of the people s of the past. Throughout most of the history of the world, margin existed inRead MoreThe Gift of the Magi Argument Paper1344 Words   |  6 PagesThe Gift of the Magi Argumentative Research Paper: Did Jim and Della perform an act of Selfless Love? Abstract The story was written by O’Henry in 1906. The story was centered around a seemingly poor couple who did not have enough money to buy each other the gifts that their significant other deserved. The story took place during Christmas. The Gift of the Magi is like a classic wisdom story in the bible. O’Henrys choice of title depicts symbolism between the three magi that brought gold, frankincense

Symptoms And Treatment Of Schizophrenia And Bipolar Disorder

Abstract Risperidone has been utilized as an atypical antipsychotic and prescribed since 1994. It is mainly used for treatment in those with schizophrenia, bipolar disorder, attention deficit hyperactivity disorder, and irritability in autism spectrum disorder. Risperidone has multiple types of administration and the most common is oral tablet form. This can be used in adults or adolescents, but is closely monitored when used with children. The side effects for Risperidone should be taken into consideration by both prescribers and prescribed. Finally, Risperidone should not be used while pregnant or nursing due to potential side effects carried from mother to child. This second generation antipsychotic has been used for many years and will continue to be prescribed in practice. Antipsychotics are generally used to treat psychosis in mental disorders. These disorders include schizophrenia and bipolar disorder (Thyssen et al., 2010). Risperidone is known as an atypical second generation antipsychotic and used in the treatment of a multitude of disorders. This medication can often challenge behavioral problems that are associated with schizophrenia, autism spectrum disorder, bipolar disorder, or attention deficit hyperactivity disorder (Schatzberg Nemeroff, 2013). It is important for the prescriber to be aware of the side effect and any possible adverse reactions that may occur. There can be many detrimental side effects that someone may not enjoy,Show MoreRelatedSchizophrenia Vs. Bipolar Disorder972 Words   |  4 PagesSchizophrenia vs. Bipolar Disorder By Jenita Johnson October 29, 2015 Schizophrenia vs. Bipolar Disorder There are many mental illnesses that are diagnosed and common amongst adults and children today. The two most common mental illnesses are schizophrenia and bipolar disorder. These illnesses are considered the two most functional psychotic disorders. Schizophrenia is a chronic condition with an increase in severity of its symptoms but always has some background to its symptoms. Bipolar disorderRead MoreEssay on Compare and Contrast Two Mental Illnesses1273 Words   |  6 PagesSchizophrenia vs. Bipolar Disorder Page 1 Schizophrenia vs. Bipolar Disorder Angela M. Powell English Composition I Kim Elliott-White April 18, 2011 Schizophrenia vs. Bipolar Disorder Page 2 Brain disorders are commonly misunderstood due to the actions of the person living with the disorder. Education about brain disorders should decrease the misunderstanding of the disorders, and increase the supportRead MoreIntegrating Neurobiology And Psychology For New Treatment Targets1553 Words   |  7 PagesNeurobiology and Psychology for New Treatment Targets: Schizophrenia, Bipolar, and Depressive Disorders Integration of disciplines is essential for developing new approaches to treat mental health disorders. Identifying key players in the underlying pathology of schizophrenia, bipolar, and depressive disorders will prove new targets for treatments. In the past, glial cells have been overlooked in the treatment of schizophrenia, bipolar, and depressive disorders. Now, with new technology, the classRead MoreMental Health1329 Words   |  6 Pagesor physical illness. It can also be used to describe long-term psychiatric conditions, which may have significant effects on an individual’s functioning. Some of the most common mental health problems are; anxiety, depression, psychosis, mania, schizophrenia, anorexia nervosa, bulimia nervosa, OCD. A qualified clinician should only diagnose such conditions. Anxiety and depression feature as the two most common reasons for people to consult their doctor. There are two sides of mental health, which weRead MoreSymptoms Of Schizophrenia And B ipolar Disorder914 Words   |  4 PagesSchizophrenia and Bipolar disorder affects millions of people in America and all throughout the world. Schizophrenia may impact people’s daily lives such as work, school and their social life. Similarly Bipolar Disorder can affect people’s relationships with family members and their jobs as well as school lives. While neither of these disorders is curable they are both controlled through medicine and treatments. I will be discussing the comparison between these two conditions. I will explain theRead MorePsychhizophrenia Research Paper1333 Words   |  6 Pagesto seek treatment for children or adolescents who present with the onset of serious mental illness. Early-onset of illness is a high prediction of poor outcomes for the patient. Severe mental illness diagnoses include schizophrenia, major depressive disorder, bipolar disorder, and autism spectrum disorder. The schizophrenia spectrum includes schizoaffective disorder, schi zophreniform disorder and xxxx. The diagnoses fall into xxx categories; xxx, xxxx and xxx. Early onset of schizophrenia (EOS) beforeRead MoreThe Inclusion Of Education On Mental Illness1461 Words   |  6 PagesInclusion of Education on Mental Illness Mental illness affects millions of people around the world. What is surprising, however, is the lack of public information and education about mental illness. With the amount of undiagnosed mental illnesses and disorders as well as the number of suicide attempts that occur daily, it should become a priority for the education system to introduce public classes on mental illness for not just adults or teens but for younger children as well. Educating young people onRead MoreA Comparison Between Schizophrenia And Bipolar Spectrum Disorder1518 Words   |  7 PagesAbstract A comparison between schizophrenia and bipolar spectrum disorder focusing on history, etiology, treatment, and symptoms of each disease will introduce the concept of the Continuum Disease Model (CDM) as a basis for further debate and discussion on the controversial designation of schizoaffective disorder (bipolar type/depressive type). The concept of a possible connection between distinct disorders is strongly disputed between many experts due to presence of manic or hypomanic episodes asRead MoreSymptoms And Symptoms Of Bipolar Essay1545 Words   |  7 Pagescharacteristics of bipolar I disorder with psychotic symptoms. Bipolar I disorder is a mood disorder where individuals have major depressive and full manic episodes, which may include psychotic features like hallucinations or delusions (Comer, 2014). People with bipolar I disorder display, during their manic state which typically lasts at least a week, exhibit irritable, angry or abnormally high moods (Comer, 2014). In the part icular case of EM, his behaviors seem to correlate with bipolar I mood disorder withRead MoreSymptoms And Symptoms Of Diagnosed With Schizoaffective Disorder One Must Meet Specific Criteria That The Dsm 5974 Words   |  4 PagesIn order to be diagnosed with schizoaffective disorder one must meet specific criteria that the DSM-5 clearly outlines. In order to be diagnosed with schizoaffective disorder one must meet a number of negative and positive symptoms associated with schizophrenia, these negative symptoms include: false beliefs that are not based in reality, alteration in sensory perceptions, alteration in thought processes, abnormal motor behavior, and a range of symptoms that reduce the person’s ability to function

Liquor Industry in India - 4974 Words

http://topcompaniesindia.com/liquor-companies-in-india/ Liquor companies In India are not only doing well in the country but they have huge market share in the international market as well. Many renowned liquor brands across the globe are supplied by these Indian Companies. Here is the list of top liquor companies in India based on their market capitalization. United Spirits Limited USL is the leading players in the liquor industry and is not only the best in India but it is known as one of the best in the world. With more than 140 brands of liquors, the company is known globally for McDowell’s No.1, Royal Challenge, Black Dog, and Signature Antiquity. The company has 59% market share. * Owner- Vijay Mallya * Address- UB†¦show more content†¦L P Jaiswal under the patronage of Maharaj Jagatjit Singh of Kapurthala. The company manufacturers gin, vodka, rum, and whisky. * Address- Jagatjit Industries Limited, 4th Floor Bhandari House 91, Nehru Place New Delhi-110019 * Phone- 91 11 26432641/42 * Website- http://www.jagatjit.com/ Globus Spirits The company started its journey in the year 1992 and has become one of the leading players of Indian Liquor Industry. The important segments of the company are Indian Made Indian Liquor, Indian Made Foreign Liquor, IMFL bottling and bulk alcohol. * Owner- Mr. Gautam Premnath Khandelwal, Chairman Mr. Ajay Kumar Swarup, MD * Address- Globus Spirits Limited, F-0 Ground Floor, Mira Corporate Suites, Plot Number 1 amp; 2, Ishwar Nagar, Mathura Road, New Delhi-110065 * Phone- 91 11-66424600 * Email- corpoffice@globusgrou.in * Website- http://www.globusspirits.com/ Amrut Distilleries Amrut Distilleries is known for its huge brands of items. They are Amrut Single Malt, Gold Star Fine Whiskey Blended, MAQ Scotch Blended Whisky, Prestige Blended Malt, Prestige Rare Whisky and others. * Owner- Jagdale Group * address- Amrut Distilleries Ltd, #41/1, 72nd Cross, Rajajinagar 6th Block, Bangalore – 560 010 * Phone- +91 80 222 1987, +91 80 227 8512, +91 80 23100402 * Website- http://www.amrutdistilleries.com * Email- info@amrutdistilleries.com AmberShow MoreRelatedSurrogate Advertising1445 Words   |  6 Pagessurrogate advertisements. The issue of surrogate advertisement gained publicity after the government imposed a ban on it. The purpose of this project is to highlight amp; discuss the same. THE CONCEPT OF SURROGATE ADVERTISING Even after the ban, liquor companies continued to advertise their drinks in the form of surrogate advertisements. In this type of advertisement, a product other than the banned one is promoted using an already established brand name. Such advertisements or sponsorships helpRead MoreImportance of Surrogate Advertising in Creating Brand Identity for Liquor Industry(Final)14020 Words   |  57 Pagescomprehensive and comparative study of the advertising strategy used in liquor industry which makes the need of surrogate advertising exemplary, as the only way of advertising for liquor industry and also to know the effectiveness of surrogate advertising in influencing customer perception towards the products offered by the company In the present research, in order to collect primary data sample were selected conveniently. 60 Delhi based liquor consumers were selected for collecting primary data. AlcoholRead MoreA Brief Note On The Country Of Nepal1341 Words   |  6 Pagessea level, has a unique economic structure. The long narrow country is separated into seventy five districts, each being controlled by a chief officer. Agriculture varies because of the difference in terrains and industry being limited. Most of the trade occurs with bordering country, India. Lifestyle in many cities in Nepal is not as modernized as surrounding countries in Asia. It does have features that make it a great place for tourism. Nepal is the birth place of Gautama Buddha, therefor many BuddhistRead MoreMarket Analysis of Burger King in India1282 Words   |  5 Pagesï » ¿Burger King in India With the ever widening globalization, many businesses that are local are always trying to multinational, and those that are already multinational are all trying to cover other markets where their branches are not situated. This is the same route that Burger King (BK) is looking forward to, and in their case they want diversify into China, Japan and India. There are however several factors that BK must put into consideration before venturing into India in particular. ThereRead MoreVodka 42 Below1405 Words   |  6 Pagesselling the product to 25 countries. In very small tenure company received numerous awards. Macro-Environment Analysis of the world wide spirits industry: Demographic: World Organizational health announced alcohol as a classified drug. Alcohol abuse has dramatic impact on health. Moderate consumption of alcohol also has negative impact that is why industry is facing frequent political interface resulting in restrictive laws and extra taxation. ECONOMICAL: While the recession is over, economic growthRead MoreEssay On Gst1414 Words   |  6 Pagesof goods and services at a national level . The Goods and Services Tax Bill or GST Bill, also referred to as The Constitution (One Hundred and Twenty-Second Amendment) Bill, 2014, initiates a Value added Tax to be implemented on a national level in India. GST will be an indirect tax at all the stages of production to bring about uniformity in the system. Will the hopes triumph over uncertainty would be determined by how our government works towards making GST a â€Å"good and simple tax†. The idea behindRead MoreHistory of Sugar1439 Words   |  6 Pagesand used to create some type of sugar substance. Some say it was New Guinea but other say that the â€Å"reed† that the India native people speak of is sugar. Many are still oblivious to the important history of sugar. Sugar is a hard crop to grow it is very tempemental toward weather and climate. The spread of sugar is due to the invasion of the Arabs. They learned the make it from the India people. As their conquest reined the art of sugar making was passed on. Soon North Africa and Spain and several MediterraneanRead MoreEffects on Socio-Economic Behaviour on Youth of India Working for Bpo Sector1184 Words   |  5 Pages{draw:g} Content Executive Summary The topic of our Research would broadly include the changes the reasons behind the changes in the Socio – Economic behavioral aspects, Lifestyle and mindset of the youth (of India) working in the Business Process Outsourcing / ITES Sectors of India. However, the challenges involved in relation to the Work Culture of BPO/Call Centers is quite high, e.g., – odd working hours, constant competition pressure from higher management, high stress over handlingRead MoreRetailing As A Career : India Essay1427 Words   |  6 Pagessector in India is tremendously increasing both in urban and rural parts of India, the employment opportunities are very important in this sector. Thus, these industry requires dynamic, risk taker, competent and skilled employees to take this sector to a high extent. The retail sector in India requires professionals to increase the ultimate sales, utilization of the store space, purchase decisions, to increase the relationship between the customers and to generate high revenue to the industry. As theRead MoreDifferences between Richard Branson and Vijay Mallya Essay1382 Words   |  6 Pagesbetween Richard Branson and Vijay Mallya Analytical Summary This report analyses the differences between the leadership of Virgin Group’s Founder Richard Branson and UB Group’s Chairman Vijay Mallya. The two leaders operate in a wide range of industries, and live very public lifestyles, promoting both themselves and their companies through their activities. This is done with a view to determine which leadership style is better suited to the environment they are operating in, and what qualities

Essay Best War Ever Book Review - 1186 Words

Many regard World War II as the best war ever, but why? It seems the one fact that stands out in American minds is that the Allied Powers were fighting against people who were perceived as evil†, such as Adolf Hitler and Emperor Hirohito. Many disregard all the casualties and hardships and only think about the big picture: victory. Michael C. C. Adams book, The Best War Ever: America and World War II, attempts to dissipate all of the misconceptions of the Second World War. Americans came out of the war with a positive view of all the years of fighting. This myth was born from several factors, mainly due to the overseas setting of both theaters of the war, intense government propaganda, Hollywood’s glamorization, and widespread economic†¦show more content†¦Ã¢â‚¬Å"Ads implied that if you bought a war bond your sacrifice was on par with that of the man in the front lines.† (74) The US government and industry played on Americans’ sense of patriotism i n order to get them to support the war or buy their products. However, â€Å"Advertising had inherent problems as an educational tool. It is by nature emotional, rather than intellectual; it sells feelings rather than ideas.† (73) Government propaganda and business advertising were not the only factors in forming the inaccurate myth of the Second World War. Hollywood made films where â€Å"people get blown up with their clothes and fall gracefully to the ground† (100). Through the realism of motion pictures, such as 1998’s ‘Saving Private Ryan’ and 2001’s ‘Pearl Harbor’, Americans were falsely led to believe in a glorified war. The other major factor in allowing the war to be dubbed as â€Å"the best war ever† was the economic prosperity. â€Å"The U.S. gross national product increased 60 percent during the war,† (114) a statistic which differed greatly from those of the depression years of the 1930’s. The r eality under the cover of myth was repulsive. â€Å". . . the coast was littered with shattered boats, tanks, trucks, rations, packs, buttocks, thighs, torsos, hands, heads.† (101) Americans never witnessed the carnage. To add insult to injury, when soldiers on leave told of these horrors, they were considered cowards and victims ofShow MoreRelatedThe Best War Ever : America And Wwii Essay729 Words   |  3 PagesHistory Book Review The Best War Ever: America and WWII Michael C.C. Adams, the author of my chosen narrative, graduated from Southern Illinois University in 1993. He is a professor of history at Northern Kentucky University. Dr. Adams holds a Ph.D. in American Studies. His primary area of interest is military history and early in his NKU career. From the information about what he is interested in being state, you can easily understand why he became the author of such an interesting book. http://artscienceRead MoreThe Best War Ever By Michael C. B. Adams862 Words   |  4 PagesThe Best War Ever, written by Michael C. C. Adams, is a book focusing on the balanced history of the experience from America’s view during World War II. It neither glorifies nor vilifies the U.S. participation but discusses the real horrors of the war by using glorifying aspects that could have been deceptive or even misleading. World War II defined and transformed the rest of our lives. Americans viewed World War II as the â€Å"Good War† or â€Å" The Best War Ever†. After the end of the war, Americans hadRead MoreBook Review of Liberty and Power Essay959 Words   |  4 Pagesï » ¿Harry L. Watson, Liberty and Power; The Politics of Jacksonian America Hill and Wang, N.Y. Review written by Richard Foust Book Review Harry L. Watson’s book, â€Å"Liberty and Power, The Politics of Jacksonian America†, takes an analytical look at America and her politics during the Age of Jackson. Watson uses the economy and the ideological mindset of the people, to support a powerful argument about the beginning of American political partiesRead MoreEssay on Killer Angels by Michael Shaara677 Words   |  3 PagesKiller Angels by Michael Shaara Most people think of the Civil War as a military battle between the North and South. Without studying the subject, they do not appreciate the facts that make up this historical event. When one reads the novel, Killer Angels, the reader is given a much better perception and understanding of what actually happened during the war. Killer Angels, by Michael Shaara, is a realistic historical depiction of the great battle of Gettysburg, which left 50,000 ConfederateRead More Norman Mailer Essay1617 Words   |  7 Pagesbetter left unmentioned. When handed the list of book titles and authors to choose from, I immediately went for Norman Mailer. I had heard of him and some of his antics in the past and quickly decided he was the one. The author of over forty books and eleven published novels, Mailer is almost as well-known for his public activities and persona. His novel The Castle in the Forest which the sources review was his last. According to these sources the reviews are mixed. Which m ight be a good thing due toRead MoreOil And Natural Gas : A Source Of Strategic Power956 Words   |  4 Pagesenergy supply. However, due to the huge exposure of oil reserves in Persian Gulf after World War I, geopolitical struggles and potential conflicts surrounding fossil energy resources of the Middle East gradually emerge. Michael Klare, the author of Blood and Oil, ever makes an argument in his book that exemplifies the unexpected interaction between geopolitics and geoeconomics in current global economy (â€Å"Review of Michael Klare s Blood and Oil,† n.d.). Great value and large imports of oil in MiddleRead More Critiques of Ernest Hemingways Novel, Death in the Afternoon1434 Words   |  6 Pagesfaintly sick at my stomach. The explanation of, guide book to, apology for bull-fighting is absorbingly interesting.1 This books focus on bullfighting is a complete transformation from Hemingways previous novel A Farewell to Arms, which focuses on the war. Many critics s ee through this switch in subject matter, however, and propose that Hemingways focus on bullfighting is really just a different way for him to express his emotions towards the war. According to Malcolm Cowley, Hemingway had foundRead MoreThe Autobiography By Frederick Douglass1632 Words   |  7 Pagesincredible tell perseverance to be with his love that is free in the north and to help others that have been in captivity. Before the book starts he gives a pretty face by William Lloyd Garrison and a letter from Wend ale Phillips. He s done this because he wants people to know that he is a runaway slave that is smart and able to write in his book is his own book. And the pre-face when Lloyd Garrison describe his first encounter with Fredrick Douglas at and it is labor convention in and TackettRead MoreTeaching Students to Understand Reading 741 Words   |  3 PagesLiberty’s Kids with my students because I know that they enjoy the show, and that they are all very interested in the Revolutionary War. I am also using a book by Laura Numeroff because none of my students have ever heard of her books. I wanted to use a story that they would not already know so that they would catch on to the cause and effect trend running through the book. Since I know that many of my students do not understand the basic relationship of cause and effect, I have used multiple subjectsRead MoreMilitary History / Book Review The Rough Riders Essay1361 Words   |  6 Pages2016 Military History/ Book Review 3 â€Å"The Rough Riders† was a very well-known infantry, name given to the first U. S Volunteer Cavalry during 1898. Before becoming President of the United States Theodore Roosevelt leader the Cavalry along with Colonel Leonard Wood as second in command. The Rough Riders were part of the Spanish-American war; Battle of the Guasmas, Battle of San Jun Hill and Seige of Santiago. Roosevelt goes into details about his journey to Cuba in this book. Theodore Roosevelt

Differences in the Myths of the Toad, the Snake, and the Medicine Free Essays

The Limba people of Africa live in different villages, and each village puts its own spin on the myths that are passed down from generation to generation. One of these myths focuses on the god Kanu making medicine to immortalize the Limba, and the destruction of that medicine by the toad. We will write a custom essay sample on Differences in the Myths of the Toad, the Snake, and the Medicine or any similar topic only for you Order Now There are three versions of the myth of the destruction of the medicine, but they vary in several ways. The first myth, â€Å"The Toad Did Not Love Us,† suggests that the toad dropped the medicine Kanu gave him on purpose. Although most Biblical tales paint the snake as a dangerous creature, in this myth the snake loved the people. This myth implies that Kanu finds it strange that the people kill the snake, but not the toad, considering that the snake loved them. This myth is also different because it mentions the â€Å"white people,† so the reader can be fairly sure that this myth was either thought up after European colonization, or it was modified to add them. The second myth, â€Å"The Toad and the Snake,† tells that Kanu wanted to save both animals and people. Again, the toad insisted on carrying the human portion, and again he spilled it, but not out of ill will. The snake carried his portion, and arrived with it safely. While this myth is still about why the people die, it also points out that snakes live forever because of their medicine. Perhaps this idea came from seeing molted snake skins. The skin might come off, but the snake lived forever. The last myth, â€Å"The Toad and Death,† is a short version of the same myth, but it only concentrates on how the snake and toad feel about each other. They are enemies because they perpetually argue about who should have carried the medicine. This is not because one loved the people more than the other. It is simply a rivalry that goes on for eternity. This myth serves more as an explanation of why snakes and toads do not get along rather than why people die. These three short myths show how stories change as they are passed around and told by different people with different influences. It is intriguing to see how one tribe could have such varied views on the same tale. How to cite Differences in the Myths of the Toad, the Snake, and the Medicine, Papers

Digital Marketing and Communication-Free-Samples for Students

Question: Formulate a Digital Marketing Strategy for an existing Organisation. Answer: Introduction Current business mission, strategy and operations The major aim of Ad Astra Institute is to offer expert knowledge and hand-on experience to the students for prospering their career in culinary arts and hospitality (Adastra.edu.au 2017). The concerned organization also offer world class facility, student support facility, expert teaching staffs, pathway to learning higher and farm experienced along with the homestay accommodations (Adastra.edu.au 2017). The prime reason behind this strategy is to improve the market value of the students so that they can find a suitable employment in hospitality sector. Moreover, the aim behind providing student support facility is to offer comfort especially to the international student and they endow the students with this facility through homestay accommodation through the Australian Homestay Network (AHN) (Adastra.edu.au 2017). Company operates, industry trends, major competitors, client strengths and weaknesses in relation to major competitors Ad Astra Institute operates their education services through two campuses- Melbourne City Campus and South Melbourne Campus (Adastra.edu.au 2017). In Melbourne City Campus, the classes are conducted and the location is convenient for all the students. It is near the iconic Southern Cross Train Station, a tram stop and is close to restaurants, sporting activities, shops, accommodations and Melbourne Park. On the other hand, the South Melbourne Campus offers Commercial Training Kitchen to the Commercial Cookery students of Melbourne City Campus (Adastra.edu.au 2017). Bosomworth (2015) stated that the term industry trend refers to employment, consumer behavior, technological advancements along with the competitors and new product development. In context of employment, the industry trends thus described as recruitment of expert staffs, who are experts in their fields and helps the students to attain industry certified education so that he students can place themselves in hospitality sect ors. Moreover, following the trends of globalization, Ad Astra Institute develops partnership with the UCSI University in order to offer Malaysian student to learn hospitality knowledge in Australia (Adastra.edu.au 2017). The partnership is also extended with the development of partnership with Sunbird School in Chengdu, China (Adastra.edu.au 2017). In this way, the brand reputation and awareness is enhanced in other nations. The industry trend of Ad Astra Institute also provide language learning skills for making international students competent in communicating with Australian or any customers. The trends can also be witnessed through their services like- accommodations, holiday programs, career development programs and health covers for internal students (Adastra.edu.au 2017). The major competitors of Ad Astra Institute are William Angliss Institute, Academia International and the Hotel School Melbourne. The strength of Ad Astra Institute compared to these universities is that ad Astra has positive reputation in the external community, proactive Partnerships with other universities especially in other nations, conducting accredited programs and offering of learning skills development to enhance learning and effective student and campus services. However, the weakness compared to these competitors is poor maintenance of digital presence and providing match between research expectation support. Macro environmental threats and opportunities and current digital presence Macro environmental threats Some of the threats that Ad Astra Institute can face is the state budget crisis for incorporating more advancement in the university services. Moreover, not all parents consider employment in hospitality industry as a good profession; thus, negative public perception is a threat for the university. Development of another hospitality industry with more diverse functionalities and offering of facilities is a great threat for Ad Astra Institute. Macro environmental opportunities The concerned university have opportunity is developing more partnerships in support of university initiatives, Diversity of region in terms of students and industry, formulating match between the curricular and societal interests, creating external community and university relationship through interest in expansion of cultural activities so that internal students can communicate with local students and customers, expansion in terms of academic program expansion and growth in terms of university services. Moreover, Ad Astra Institute have the opportunity of Stockton by developing University Park, bring enhancement in university connections and incorporating large student pool. Current digital presence Chaffey and Bosomworth (2012) stated that the occurrence of the business in online is known as digital presence. In modern era, social media networking sites is a part of digital presence. Ad Astra Institute has their digital presence through their online website, Facebook, YouTube account and LinkedIn (See Appendix, Figure 1, 2 and 3). It can be seen that the performance of their digital presence is not significant as total number of members in Facebook are not high, there are zero subscribers in their YouTube Channel and also there is no recent activity related videos uploaded in the channel. Lastly, in their LinkedIn profile, not much response is there. All these aspects illustrate that there digital presence need to follow an effective strategy so that more people get aware of their brand. Marketing strategy of current service offering and target markets The target market in this cases are the high school students in hospitality schools and those, who intends to pursue their higher study or desire to be a professional in hospitality sector. The current marketing strategy is to formulate partnership with other university of different nations so that their students after completing their high school can pursue their higher education is hospitality in Australia. Customer segments and value propositions and service positioning strategies The customer segmentation followed by Ad Astra Institute is educated families with high income so that they can afford the fees of the university and the activities that are provided for career development. The segmentation is also based on location (Chaffey and Ellis-Chadwick 2012). In this aspect, the concerned organization offers their services in Melbourne City and South Melbourne. Considering the psychographic strategy, people with high standard living are only targeted by this university. The value proposition of the Ad Astra Institute is Ad Astra Institute aims to provide students with expert knowledge and hands on experience to develop their careers in hospitality and the culinary arts. Lastly, it can be said that the positioning of the market is only in Melbourne and even students of other nations, have to come to Australia is they intends to study in this university. Integrated (traditional + digital) Marketing Strategy Identification of the primary marketing challenge Thus, it can be said that, the prime challenge is that people are not aware of the services and the educational course that Ad Astra Institute is providing. They do not have their branches in other nations and students have to accommodate in their campus if they intends to study in their university. Most importantly, their digital channels are not properly maintained especially their Facebook fan page and YouTube channel. Ad Astra Institute thus has to enhance their partnership in other nations and offer their services as a joint venture so that students can experience their services in their respective nation. Secondly, for overcoming the adversity of brand awareness, effective promotional activities should be incorporated. Thirdly, effective plan should also be formulated so that the digital presence of the concerned university can be enhanced. Recommendation for enhancing university partnerships Ad Astra Institute can initiate university partnership programs so that collaboration with Hospitality University and high schools can be established. The concerned university can also select some extra-ordinary student and offer them scholarships to study in Australia. Partnership can also be formed with the business partners so that the local and especially the international students can get the campus services and other accommodation services efficiently. Recommendation for enhancing promotional activities Advertisement can be done through traditional methods like advertisement in newspaper, digital hoardings and magazines attract students and their family members. Moreover, the concerned organization can also adopt the strategy of advertising campaigns, demonstrations from successfully placed students and free sample campaigns, seminars on related topics along with direct mail campaigns. However, in order to meet the recent trends, the concerned university can adopt the strategy of digital promotional activity through online sites especially social media marketing through Facebook page, YouTube channel, Twitter account and others. Recommendation for enhancing digital presence The design of the website should be enhanced so that people will find every small detail in the website. Thus, it is recommended to develop a simple yet effective design, mobile-friendly digital presence, incorporation of quality images and information related to those images and most importantly presence of statistics. Moreover, for their social media page, one recommendation is to stay active every time in the social sites. Based on the posts in the sites, consumer survey should also be conducted so that the exact user demand can be observed and relevant changes can be made on the services offered to the students. Justification for changing the marketing strategy All the recommendations are justified as it will enhance the brand awareness among the community. In addition to that, these strategies will also enhance their promotional activities and university collaborations and more people will desire to get admission in Ad Astra Institute. These strategies will also redefine the target segmentation that is the concerned organization can also serve their services outside Melbourne, Australia. Scholarships and other campaign also attracts student with extraordinary merit irrespective of their family income and culture to learn and study at their university. The digital advertisements and channel also allow the students and their family to get aware of all the detail and contact the university directly through the details. This transparency also enhances their brand awareness. Digital Marketing Plan Social media marketing Goal Strategy Tactics Goal 1 Audit the current social presence -Assess the different social networking sites and online websites -Optimize the networks like cover images, profile pictures, contents of the programs and details future activities -Assess the effective network that brings most value -Compare the competitors online presence and closely target their upcoming strategies Goal 2 Document ideal customer -Identification of the target markets and their most preferred digital media applications -Customers can be segmented based on the age, location, job tiles and income and language preferences. -Developing same social media sites with other languages of nations, where the university intends to expand their branch. -If Facebook is the most preferred application, regular updates of the content, future courses and the ongoing scholarship programs should be present Goal 3 Formulate social media mission statement The mission statement should be close to the consumers demands and fulfill their queries Goal 4 Identification of the key success metrics The effectiveness of the social media should be maintained through some metric like- conversion rates, time spent on website, total shares and comments of the consumers on their existing and future activities. Goal 5 Creation of engaging content -Upload recent images and videos of the university campus, and the new class offered -Tutorial videos related to the hospitality subjects by effective staffs can also be uploaded on the media sites -Formulation of blogs related to the newly incorporated courses and activity in their websites -The online website can also include interview with successful students and academic professionals and other hospitality icons so that faith on the university can be attained. -Ebooks can also be published at a regular interval of time containing recent newsfeeds Goal 6 Analyzing and optimizing the contents -Reduce redundant data and more informative data through which more knowledge regarding the college campus, career opportunity can be obtained -Evaluate the preferred post by the consumers and introduce such courses and offers so that more people can comment in the social media pages. Table 1: Strategies to improve the social media marketing (Source; Created by Author) Strategies to increase consumers likes in Facebook business page Complete the home page of the Facebook Business Page profile: In this aspect, it can be said that the Ad Astra Institute should complete the details of their institute in Facebook. The details given in the institutes website and Facebook should be similar and presence of different details should be avoided. Moreover, a catchy description should be used and the business page should be categorized properly. Tiago and Verssimo (2014) suggested that through this method not only the potential followers can get the accurate information but it also prove the organized business strategy of the respective organization. Requests business partners join the business page: The Ad Astra Institute initiates many business partnerships and the consumers should also witness the collaboration through the Facebook business page. This strategy will ensure the authenticity of the details that is available in the fan page. Incorporation of the social plug-in in the business website: It is the general tendency of a person to search for a business website. However, it is liability of the organization to present the social plug-in of the organization in the websites. This will allow the website visitors to witness the activities that the organization is taking for the betterment of the student. Identify the interest trend of the visitors: Facebook has introduced a new metric tool called as Graph Search that allows an organization to easily find the interest of the target consumers. Ad Astra Institute can utilize the tool for posting relevant posts, videos and images according to the most demanding trends like- facilities available for international students, initiatives for opening their university in other nation with same effectiveness. This will enhance the followers in Facebook Fanpage which will encourage more students to take admission in their university. Enhance the subscribers in YouTube Business Cannel Formulate a plan for the video prior uploading: Ferrell and Hartline (2012) stated that there are thousands of channels based on same topic, but users only view such video that offer concise content in simple language. Ad Astra Institute should also prepare simple script for their videos regarding their classroom services, class courses, details of the staffs and facilities that they will receive. The video should not be long and use of pictorial representation should be more emphasized. Increase the frequency of video uploads: Ryan (2016) suggested that one way to keep engaging the customers is to regular updates regarding the business activity and future approaches. Channel that do not keep up with the subscribers demands become a less preferred channel. Thus, the concerned university should upload more videos like twice in a day or 5 times a week. This release of videos in a timely, recurring, and structured fashion pushes the number of subscribes significantly. Optimizing the title- The title of the content should contain keywords that users searches on Google for details. Ad Astra Institute can obtain this by using Google Adwords so that they can search for the keywords that users put while searching for university related information. The title of the content should be engaging and descriptive. Utilizing the Call to Action annotations: These are the popups that ask users to subscribe for the channel in order to get regular updates. All the engaging videos uploaded in the channel should contain these annotations so that on liking a video they can subscribe to the YouTube Channel. Establish interaction with the loyal fan base: Managing authorities are liable to noticed that all the users comments should be responded without any delay. Berthon et al. (2012) highlighted that quick response triggers the positive sense regarding the organization and their management. Mobile marketing The Ad Astra Institute should develop a mobile application for the students with more accessed details so that they can get more facility from the university and can suggest their friends to download the mobile application. The digital marketing plan for enhancing the popularity of a mobile application is illustrated below: Goal Strategy Tactics Goal 1 Focus on keywords that users mostly searches -The mobile application should all the details that are present in the official websites along with additional facilities of class course and classroom tutorials but logging-in to the application. -Each account should be customized and contain details related to the course mentors, assignment details and library access from the mobile application. Goal 2 Identification of the resources that the application requires -The content should be equipped with the relevant resources like classroom documents, presentation slides and sometimes videos related to course so that if students remain absent due to some reason, they can check the classroom updates from the mobile applications -The organization should keep proper budget for the development of the application so that the uploaded videos can be compatible to upload online and can be easily downloaded from mobile also. Goal 3 Categories the available facilities in the application -Everything should be catagorised in the application that is about us, classroom details, classroom timetables and mentors, Todays class, Classroom tutorials, study materials, Course assignment and Library Access. Each categories should be sub-categorized with additional options so that customization can be incorporated and student can find exactly those materials that they are searching for. Goal 4 Collaboration of app marketing team with a mobile marketing expert - The university can incorporate a IT team to handle their digital marketing and promotions -Otherwise hiring a third party mobile marketing expert for taking suggestion regarding the recent technological updates and mobile challenges. This strategy will allow the organization to overcome challenges regarding their mobile application. Goal 5 Provide regular updates with more facilities and user friendliness -The university should provide regular updates in the application in terms of additional access to facilities or class performance tracker so that the experience through the application can be enhanced rather than the look of the applications -Updates options should be provided regularly so that students can witness the effort the university take for enhancing their experience Table 2: Strategies to improve the mobile marketing (Source; Created by Author) Measuring the effectives of the digital marketing plan Likes Shares: After the implementation of the strategy, measuring the number of like and shares of the posts, videos and images by a student or visitors allow the organization to identify the increased effectiveness of their social networking sites. Image 1: Like metric of Facebook Business page (Source: ) Audience Growth/Rate of Followers: The organization has to keep an eye on the number of followers so that they can pay attention to the rate of their observers. This analytics allow the organization to identify the potential visitors and also dissatisfied observers. This analytics also allow the organization to look for the post and recent updates share by their dissatisfied observers and take effective steps to overcome the adversity. Image 2: Metric for Audience Growth/Rate of Followers Audience Demographics: This is a feature present in Facebook and Twitter so that the details of number of followers or subscribers in the respective social media sites can be measured like- age, gender, geographic location and preference of course. Image 3: Facebook Audience Demographics Analytics tool Conclusion It is concluded that, Ad Astra Institute is taken for consideration that operates their hospitality education services from two campuses in Melbourne that is Melbourne City Campus and South Melbourne Campus. The challenge that the university face is low maintenance and poor representation of their digital marketing presence. They have their Facebook fanpage and YouTube channel but they do not have much followers and subscribers in both of their digital media presence. It is also found from the discussion that they should provide a social link of their social media in their business websites so that people do not have to search for their social presence separately. In addition to that, it is suggested in the discussion that the concerned organization should regularly posted their recent videos, posts and images in their sites and business websites so that people can get aware through their activities. Moreover, for their students they should also develop a mobile application through w hich they can access their university account and get the facilities like classroom tutorials, study materials and assessments details. Recommendations It is recommended to Ad Astra Institute to create other parallel social media sites like Instagram and Twitter that younger generation use to share their experience. In this way, the concerned university also assesses the most effective social media through which they can promote their brand. It is also recommended for them to take video of curricular activities of the students and posted it on their university social media sites. Moreover, the social media pages of their university and business partners also be incorporated so that the authenticity if their data can be evaluated by the visitors. Moreover, suggestion from internet experts and programmers will also be beneficial for the university as they know the recent technological updates that can enhance their digital marketing presence. Reference list Adastra.edu.au., 2017. Ad Astra Institute. [online] Available at: https://adastra.edu.au/. [Accessed 01 Oct. 2017]. Baker, M.J., 2014. Marketing strategy and management. Palgrave Macmillan. Berthon, P.R., Pitt, L.F., Plangger, K. and Shapiro, D., 2012. Marketing meets Web 2.0, social media, and creative consumers: Implications for international marketing strategy. Business horizons, 55(3), pp.261-271. Bharadwaj, A., El Sawy, O.A., Pavlou, P.A. and Venkatraman, N.V., 2013. Digital business strategy: toward a next generation of insights. Bosomworth, D., 2015. Mobile marketing statistics 2015. Leeds: Smart Insights (Marketing Intelligence) Ltd. Business.qld.gov.au., 2017. Business Queensland- Choose your promotional activities. [online] Available at: https://www.business.qld.gov.au/running-business/marketing-sales/marketing-promotion/marketing-basics/promotional-activities. [Accessed 01 Oct. 2017]. Carlson, A. and Lee, C.C., 2015. Followership and social media marketing. Academy of Marketing Studies Journal, 19(1), p.80. Chaffey, D. and Bosomworth, D., 2012. Digital marketing strategy. Implementation and Practice. Chaffey, D. and Ellis-Chadwick, F., 2012. Digital marketing. Pearson Higher Ed. Chaffey, D., Smith, P.R. and Smith, P.R., 2013. eMarketing eXcellence: Planning and optimizing your digital marketing. Routledge. Facebook.com., 2017. Facebook.com- Ad Astra Institute. [online] Available at: https://www.facebook.com/adastrainstitute/. [Accessed 01 Oct. 2017]. Ferrell, O.C. and Hartline, M., 2012. Marketing strategy, text and cases. Nelson Education. https://www.business.qld.gov.au/running-business/marketing-sales/marketing-promotion/marketing-basics/promotional-activities Kim, A.J. and Ko, E., 2012. Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand. Journal of Business Research, 65(10), pp.1480-1486. LikenIn.com., 2017. LikenIn- Ad Astra Institute. [online] Available at: https://in.linkedin.com/company/ad-astra-institute-australia. [Accessed 01 Oct. 2017]. Miller, M., 2012. B2B digital marketing: Using the web to market directly to businesses. Que Publishing. Pikas, B. and Sorrentino, G., 2014. The effectiveness of online advertising: consumer's perceptions of ads on Facebook, Twitter and YouTube. The Journal of Applied Business and Economics, 16(4), p.70. Royle, J. and Laing, A., 2014. The digital marketing skills gap: Developing a Digital Marketer Model for the communication industries. International Journal of Information Management, 34(2), pp.65-73. Ryan, D., 2016. Understanding digital marketing: marketing strategies for engaging the digital generation. Kogan Page Publishers. Sabate, F., Berbegal-Mirabent, J., Caabate, A. and Lebherz, P.R., 2014. Factors influencing popularity of branded content in Facebook fan pages. European Management Journal, 32(6), pp.1001-1011. Saravanakumar, M. and SuganthaLakshmi, T., 2012. Social media marketing. Life Science Journal, 9(4), pp.4444-4451. Smith, A.N., Fischer, E. and Yongjian, C., 2012. How does brand-related user-generated content differ across YouTube, Facebook, and Twitter?. Journal of Interactive Marketing, 26(2), pp.102-113. Tiago, M.T.P.M.B. and Verssimo, J.M.C., 2014. Digital marketing and social media: Why bother?. Business Horizons, 57(6), pp.703-708. Youtube.com., 2017. Youtube.com- Ad Astra Institute. [online] Available at: https://www.youtube.com/channel/UCFWanCTH-5fl3bAT0Z-2PFA/featured. [Accessed 01 Oct. 2017]

Managerial Decision Making for Administrative Policy-myassignmenthelp

Question: Discuss about theManagerial Decision Making for Administrative Policy. Answer: Investing in a new business Starting a business is not easy and it thus requires proper decision making before knowing how to invest in that particular business. Investing in a new business requires someone who is ready to take a risk. One has to carry out careful steps while investing in a new business. While investing in a new business, one may experience bias in the course of conducting the managerial duties. Someone has to make the right decision on which business he plans to invest in. Bias may be experienced in the sense that there may be somebody else may have planned to start the same business in that particular area. Sometimes the amount he invests in the business may not be enough to cater for the business needs. The kind of bias that he experienced is self-serving bias. It is self-serving because it involves the idea of a single person. The lack of availability of some things needed in the business may make the business suffer. In the course of undertaking the business, he may experience bias by find ing out that some things were not bought. Bias may be evaluated by hiring individuals in the business who will check the performance of the business and what is missing in it. They can may be look at the stock or look for what the business is lacking (Bazerman, 2017). The individuals can also evaluate why the business is not running smoothly. The owner can also check for what is missing in the business in order to identify the bias. The bias may be overcome by ensuring that you invest the right amount of money in the business. The owner should also make sure that he put a business that is not owned by many people to avoid bias and competition (Benson, 2014). He should also ensure that he makes the right decisions regarding the business at all times. The process may improve the decision outcomes in the scenario by ensuring that the owner makes decisions that eliminate bias. Eliminating the bias would improve the decision outcomes of the manager. Laying off workers The decision of laying off of the workers is arrived at in the business when something happens in the business. For instance, the work may have reduced or the business may be running at a loss (Saunders, 2005). The manager may experience bias while making the decision of laying off the workers. For instance, he may not be willing to lay off some workers whom he finds hardworking but may be forced by the circumstances. He may also lack the qualified personnel that he had for good. When he decides to lay them off, they may seek a permanent source of employment where the employee who layed them off may not see them again even when he needs them back (Kahneman, 2008). Some of the workers may be holding a big position in the company and it may be difficult for the manager to lay them off. The kind of bias that is experienced is diversity. The reason is that it involves the workers. The bias in this scenario may be evaluated by knowing the place that the worker held in the company. The action will help examine the bias that would be related to laying off the worker ( Jones, 2004). It can also be evaluated by knowing the number of employees in the company and those that would be layed off. Bias may also be evaluated by measuring the impact of the employees to the company the time they be layed off. The manager can develop strategies that would overcome bias in the scenario. For instance, he may choose to be left with the very hardworking employees in the company. He may also find means of explain to the one ones that he will lay off the reason for making that decision so that he can manage to lay them off without fear. He may also inform them the time that things would turn back to normal so that h may not lose them for good. The process may improve the decision outcomes in the scenario because the workers would be assured of coming back to work once it resumes. Maintaining the most productive workers may also be beneficial because they would ensure that the company remains productive. Resolving conflicts between employees The other decision that the manager can make is to resolve conflict among employees who may not be in good terms. The employees may be conflicting with each other regarding an issue. The bias that may appear is when the manager supports one side of the conflicting individual and then disregards the other. The manager may also solve the problem in the manner that it is not supposed to be solved since he is biased towards a given individual. In future he may also develop hatred towards a given individual and love the other since he might see as if one of them is to blame for the conflict. Bias in this scenario may be measured by seeing how the manager judges the cause of the conflict between the individuals. It can also be evaluated by seeing the love that the manager shows towards one employee and the hatred he shows towards the other (Wang, 2011). Bias can also be evaluated by observing how the manager treats the conflicting employees after resolving the conflict. The bias may also be evaluated by seeing whom the manager blames for the cause of the conflict. The kind of bias experienced is over-confident. The bias in the scenario can be overcome by having other people to resolve the conflict together with the manager. The action will help ensure that he does not show partiality of on employees against the other. The manager should also try to solve the conflict without favoring any individual since both of them were involved. It would also be necessary for the manager to treat the two conflicting individuals in the same way even after resolving the conflict (Bennett, 2004). It would also be necessary for the manager to get other people to advise him on how to deal with the individuals who were conflicting at the place of work. The process of overcoming the bias may improve the decision making outcome of the company. If the manager involves other people in resolving the conflict, the decisions would be better than when he was alone. If he fails to show partiality on one side of the employees, he may improve the decision making outcome when he involves them in the process. The manager may involve the employees at arriving at the right decision outcome if he is in good terms with them even after the conflict. References Bazerman, M. H. (2017). Judgment in managerial decision making, eighth edition. S.l.: John Wiley Sons. Bennett, E. D., Klasson, C. R., Brandt, F. S. (2004). Administrative policy: Cases in managerial decision making. Columbus, Ohio: Merrill. Benson, J. (2014). Why plans fail: Why business decision making is more than just business. Seattle, WA: Modus Cooperandi Gary, L. (2008). Cognitive bias: Systematic errors in decision making. Boston, Mass: Harvard University. Jones, T. (2004). Business Economics and Managerial Decision Making. Hoboken: John Wiley Sons, Ltd. Kahneman, D. (2008). Judgment under uncertainty: heuristics and biases. Cambridge [u.a.: Cambridge Univ. Press. Saunders, A. W. (2005). The adaptive function of confirmation bias in decision-making Hons. Diss. (B. Sc.)--Memorial University of Newfoundland Wang, C. (2011). Managerial Decision Making Leadership: The Essential Pocket Strategy Book. Chichester: Wiley.